{"id":2499,"date":"2026-05-06T07:03:54","date_gmt":"2026-05-06T05:03:54","guid":{"rendered":"https:\/\/nextreloy.it\/insight\/"},"modified":"2026-05-21T11:29:26","modified_gmt":"2026-05-21T09:29:26","slug":"insight","status":"publish","type":"page","link":"https:\/\/nextreloy.it\/en\/insight\/","title":{"rendered":"Insight"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; full_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1778053787001{background-image: url(https:\/\/nextreloy.it\/wp-content\/uploads\/2026\/05\/insight-bg.jpg?id=1354) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}&#8221; wpex_bg_position=&#8221;center&#8221; wpex_bg_size=&#8221;cover&#8221; el_class=&#8221;ptd180 ptm125 nr-overlay&#8221;][vc_column el_class=&#8221;pbd100 ptm10 pbm100&#8243;][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; el_class=&#8221;nr-small-title mbd40 mbm30&#8243; color=&#8221;accent-alt&#8221;]\/ Insight[\/vc_column_text][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; el_class=&#8221;mbd40 mbm30 nr-inner-title remove-br&#8221; font_family=&#8221;Cormorant Garamond&#8221; color=&#8221;palette-106&#8243;]\n<h1>Perspectives on loyalty marketing in Italy.<\/h1>\n[\/vc_column_text][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; color=&#8221;#ffffffb3&#8243; el_class=&#8221;remove-br mbd50 mbm30&#8243;]Analysis, reflections and perspectives from the Next Reloy team on a market that never stops moving. We use data when it exists. We use direct experience when it doesn\u2019t. The aim is not to offer a press digest \u2014 it\u2019s a grounded perspective built from what we see in the projects we run every day.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;ptd160 ptm60 pbd160 pbm60&#8243;][vc_column][vc_basic_grid post_type=&#8221;insight&#8221; max_items=&#8221;-1&#8243; style=&#8221;pagination&#8221; items_per_page=&#8221;9&#8243; item=&#8221;2597&#8243; css=&#8221;&#8221; grid_id=&#8221;vc_gid:1778612307067-ab2cab5c-42dd-3&#8243;][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; full_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1778053787001{background-image: url(https:\/\/nextreloy.it\/wp-content\/uploads\/2026\/05\/insight-bg.jpg?id=1354) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}&#8221; wpex_bg_position=&#8221;center&#8221; wpex_bg_size=&#8221;cover&#8221; el_class=&#8221;ptd180 ptm125 nr-overlay&#8221;][vc_column el_class=&#8221;pbd100 ptm10 pbm100&#8243;][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; el_class=&#8221;nr-small-title mbd40 mbm30&#8243; color=&#8221;accent-alt&#8221;]\/ Insight[\/vc_column_text][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; el_class=&#8221;mbd40 mbm30 nr-inner-title remove-br&#8221; font_family=&#8221;Cormorant Garamond&#8221; color=&#8221;palette-106&#8243;] Perspectives on loyalty marketing in Italy. [\/vc_column_text][vc_column_text css_animation=&#8221;fadeInUp&#8221; css=&#8221;&#8221; color=&#8221;#ffffffb3&#8243; el_class=&#8221;remove-br mbd50 mbm30&#8243;]Analysis, reflections and perspectives from the Next&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2499","page","type-page","status-publish","hentry","entry","no-media"],"acf":[],"_links":{"self":[{"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/pages\/2499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/comments?post=2499"}],"version-history":[{"count":3,"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/pages\/2499\/revisions"}],"predecessor-version":[{"id":2655,"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/pages\/2499\/revisions\/2655"}],"wp:attachment":[{"href":"https:\/\/nextreloy.it\/en\/wp-json\/wp\/v2\/media?parent=2499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}